How We Grew Hilltop's Leads by 127% in One Month
Hilltop Apartments went from 57 to 130 monthly leads after a website redesign. Here's exactly what we changed - and what SA operators can learn from it.
Chris McCrow
How a modern website redesign and HubSpot integration transformed Hilltop's digital presence.
+127%
Lead Growth
+19%
Session Growth
130
Monthly Leads (After)
1,866
Sessions (After)
Client
Hilltop Serviced Apartments
Industry
Serviced Accommodation (Manchester & Sheffield)
Services
Web Design, HubSpot Integration, SEO
The Story
127% more leads in 30 days - from an outdated WordPress site to a conversion machine.
Hilltop Apartments had an outdated WordPress website that wasn't mobile-optimised, had no CRM integration, and ranked poorly for location-specific searches. With 70%+ of visitors browsing on mobile, leads were falling through the cracks.
Their goal was clear: a modern website that converts visitors into enquiries and integrates seamlessly with their sales process. We delivered a complete rebuild designed around conversion.
The Website
Across Every Device
What We Built
The Results
| Metric | Before | After | Change |
|---|---|---|---|
| Monthly Leads | 57 | 130 | +127% |
| Website Sessions | 1,563 | 1,866 | +19% |
| Lead-to-CRM Flow | Manual | Automated | ✓ |
"W4B has completely transformed our website and booking engine to help grow our client base and receive more direct bookings for increased revenue."
- Hilltop Serviced Apartments
Why It Matters
130 qualified leads. One month. One redesign.
Hilltop went from an outdated WordPress site with manual lead management to a conversion-focused platform integrated with HubSpot - and saw the results within 30 days. Explore our web design and SEO services to see how we can do the same for you.
Related Articles
Get a free website audit and see how we can help transform your digital presence.