Fill rooms and bring guests back without paying for every stay.
12 guides
Marketing for serviced accommodation is mostly about two things: being in front of the right guest when they are choosing, and staying in touch so they book direct next time. These guides cover email, social, reviews, influencers and the off-season, winning new properties from landlords and developers, with a UK guide that ties it all together.
There is also a case study of a redesign that lifted enquiries, and two guides on where AI tools save time in day-to-day marketing.
For the full picture, read our UK guide to serviced accommodation marketing.
What a serviced accommodation operator's landlord page needs, section by section: the headline, the offer, proof as figures, how it works, the questions landlords ask, and an enquiry form that reaches someone.
How UK serviced accommodation operators can approach developers and asset managers with unsold or unlet units: what developers care about, what to put in the pitch, and the terms to settle before you sign.
The questions a landlord asks before letting a property to a serviced accommodation operator, and the facts behind the answers: mortgage consent, insurance, fire and gas safety, licensing, tax, rates and the Renters' Rights Act, with official sources.
A practical guide for UK serviced accommodation operators on winning new properties from landlords, developers and asset managers: the offer, the trust story, the landing page, enquiry capture, channels, and paid ads last.
Five ways serviced accommodation operators fill winter vacancy without cutting the nightly rate, from corporate demand to guest reactivation.
A practical, compliant system for serviced accommodation reviews: how to ask, how to answer bad ones, and how UK law now treats fake and incentivised reviews.
A practical stack for serviced accommodation operators who have an hour a week for marketing. What to automate, what to keep human, and the order to build it in.
A practical short let marketing UK guide. Which platforms drive bookings for SA operators, what content actually works, and how to measure ROI honestly.
From agent-facing websites to automated content, AI is changing how SA operators attract guests. Here's what's working right now and what's coming next.
Hilltop Apartments went from 57 to 130 monthly leads after a website redesign. Here's exactly what we changed - and what SA operators can learn from it.
Email sequences that drive repeat bookings for SA operators. Post-stay flows, corporate nurture, seasonal campaigns, and platform recommendations.
Influencer marketing can drive SA bookings, but only with the right strategy. Here's when it works, when it doesn't, and how to measure real ROI.
Next step
The rules by nation, an 8-stage checklist, your tech stack and website, and a section on AI. Free, 18 pages.
Get the marketing cheat sheet